SolSea

10,000 replies from the promotional posts

SolSea is the Biggest NFT Platform on Solana

An open NFT marketplace that enables creators to choose and embed licences when they mint.

Challenge

  1. Strategy:

    To host a Space and promote a new version of their platform.

  2. Objective:

    To attract an audience for the upcoming Space and share updates and reminders about the event with followers.

  3. KPIs to track:

    Engagement rate.

How they did it

SolSea were promoting a new version of their platform and decided to host a Space, enabling their audience to engage with them and ask questions. Since their goal was to attract an audience by sharing updates and reminders about the event, they decided to use Wise.blue’s Heart2Remind, an excellent brand reminder feature specially made for such objectives. They shared a promotional post with the help of Heart2Remind, encouraging their followers to join the upcoming Space and like the post to receive notifications about the event. Opted-in users received an instant response confirming their interest, as well as a reminder to tune into the conversation on the date of the Space. A few days after the event, another reminder was sent to encourage users who have missed the Space to watch the recording of it. In just 4 days, Wise.blue and SolSea managed to build significant engagement around the conversation on SolSea’s rebranding journey.


Performance

  • 14% Average improvement of the engagement rate
  • 10,000 Replies to the promotional tweets in total

Connect

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