Johnnie Walker
Driving Engagement on š¯•¸ (formerly Twitter)Ā with Wise.blueā€™s Poll Ads
Driving Engagement on š¯•¸Ā with Wise.blueā€™s Poll Ads
Johnnie Walker Peru were looking to popularize the brand on š¯•¸, and interact with users in order to drive engagement and increase their likes and followers.Ā
The target audience included users aged 18+ who are interested in music, concerts, bars and more.
What they wanted to achieve
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Goal
The team wanted to interact with their audience in order to drive engagement and increase their likes and followers.
How they did it?
Now that Poll Ads are not available directly through š¯•¸, Wise.blueā€™s Poll Ads were used to connect and interact with š¯•¸ users.
With Wise.blueā€™s help, JW Peru launched their ad campaigns as planned and our platformā€™s features helped to achieve that quickly and efficiently by creating precise targeting with platform suggestions and staying on track with results from auto reports.
Performance
- 101.6k Engagements
- 60.8k Votes
- 3,648 Likes
- 363 New Followers
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